Principal, Client Solutions
AvantisIT LLC - IT4Wealth- is a New York-based innovative advisory & solutions provider supporting the strategic Information Technology, Operational & Growth needs of Family Offices, Private Investment firms and technology-oriented start-ups, including Media companies.
IT4Wealth®, the company's flagship system, is a LEADING, ROBUST, INTEGRATED and COST-EFFECTIVE Software Solution for the Family Offices and Private Investment industry.
Ana Lucia (Luchy) Camacho leads the company's Sales, Business Development and Client Solutions & Success. Luchy ensures that the company’s concrete, actionable and cost-effective services and that the powerful, scalable & agile proprietary software solutions are successful at addressing the client’s strategic and tactical IT, operational & business needs. She has established the strategy & implementation of best-practices, processes & metrics to ensure success of the client relationships & engagement. She leads the on-boarding of IT4Wealth® at strategic client firms, the project management & client training. She serves as liaison between clients and internal software developers & sales staff to ensure our Product has the highest quality and evolves to meet the niche market needs. She presents at conferences & moderate panels at industry events. Luchy also establishes strategic relationships with channels and industry organizations that cater the company’s target audience.
Luchy brings extensive experience in B2B consultative sales to Fortune500 companies at the C-level suite, Private investment firms and Higher Ed institutions; Corporate Best Practices; Client relationship management and success; Marketing, consultative sales & negotiation; Product to Market; Strategic Operations planning; IT operations; SAS solutions & consulting; Coaching & training; She has led multi-functional teams in global companies such as the Corporate Executive Board, Thomson Prometric, Sylvan Prometric.
As a young entrepreneur, Luchy started a software development company in Bogota, Colombia and after 7 successful years, she sold it and moved to the US where she joined the non-profit world and international operations field, and later continued her entrepreneurial pursuit.
Luchy's languages are English, Spanish & Italian. She holds degrees in Information Systems Management from Universidad Politecnico Grancolombiano and Business & International Management from the University of Maryland.